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UVME
Apple
CHALLENGE:
To choose a brand and explore how technology can shape a better future.
INSIGHT:
UV radiation levels are rising due to ozone depletion.
But young people are still prioritising their tan over proper skin protection, and with melanoma being the most common type of skin cancer in young people, it means skin health is a growing concern.
BIG IDEA:
UvMe - Unlocking healthier skin effortlessly.






TRAVEL PUSH NOTIFICATIONS:
Updating users as soon as they land in a new country.


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